Planning utility

Scale / Hold / Stop quiz

Rule-based only: your clicks update a simple score map. There is no integration with stores, ads, or OneLence workspaces on this page.

Free to use in your browser—no signup or payment required.

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Use it for one partnership or one wave you are reviewing. If definitions are fuzzy, lean toward Hold until data improves.

1. Downstream value (retention, repeat purchase, or basket quality) versus your usual paid or creator traffic?
2. How stable has performance been across posts or flights—not just one spike?
3. Unit economics after variable costs (roughly: does gross contribution look healthy for this slice)?
4. Operational fit: briefs, timelines, brand safety, and creator responsiveness?
5. Strategic priority for the next 4–8 weeks if you had to choose?

What this quiz does not do

It does not read revenue, ROAS, or cohorts. It does not know your margin, contracts, or risk limits. It cannot replace legal, finance, or brand sign-off.