Iframely: what it is and how to block or allow it

What Iframely does

Iframely's preview agent fetches a single URL when a person shares it in an app built on Iframely's API, and reads only the page's metadata to build a preview or embed. Iframely runs separate processing and training agents, which check robots.txt before fetching.

• The preview agent reads only page metadata, never the page body. Source
• Iframely's training agent is used for AI training only where the publisher allows it. Source

Does Iframely follow robots.txt?

Iframely says its preview agent doesn't consult robots.txt, because it never decides which URLs to fetch: a person shared the link.

How to stop Iframely

Email Iframely to put your site on its ignore list.

Where to see Iframely visits

Most bots never appear in Google Analytics. Many don't run JavaScript, so the analytics tag never loads, and Google Analytics 4 automatically excludes traffic from known bots and spiders. Your server or CDN logs record every request with its user agent, so search them for the bot's name.

OneLence recognizes Iframely and keeps it out of your visitor counts. With Premium, bot traffic shows which bots visit your site, how often and what kind they are.