Free decision tools
Find the weak point before another campaign review turns into a debate.
A curated set of tools for the moments before a campaign decision gets messy: diagnose the leak, set the campaign up clearly, then sanity-check the economics.
Marketing Decision Control Assessment
Diagnose whether your campaign reviews suffer from metric mismatch, signal ambiguity, decision delay, zombie campaigns, or trust gaps.
8
questions
5
decision leaks
1
Decision Map
Decision lens
Diagnose what the campaign should be judged by
Use these when the team needs to understand the decision leak, market context, or review rule before looking at another metric.
Marketing Decision Control Assessment
Diagnose whether your campaign reviews suffer from metric mismatch, signal ambiguity, decision delay, zombie campaigns, or trust gaps.
Start assessment →Marketing Positioning Matrix
Find whether a campaign should educate, spark curiosity, build trust, or drive performance before choosing success metrics.
Map campaign zone →Campaign Decision Rule Builder
Create a lightweight pre-launch review rule before the wrong metric takes over the campaign decision.
Build starter rule →Campaign evidence
Set up cleaner signals before launch
Use these before launch or review so the campaign has a clear role, source trail, threshold, and next-decision context.
All free tools
Every calculator and builder in one list, including the basic ones not featured above.
- Campaign Decision Rule Builder
Create a lightweight pre-launch review rule before the wrong metric takes over the campaign decision.
- llms.txt Generator
Draft an llms.txt from your sitemap and pages in the llmstxt.org format, edit it, then copy or download the file.
- Marketing Decision Control Assessment
Diagnose whether your campaign reviews suffer from metric mismatch, signal ambiguity, decision delay, zombie campaigns, or trust gaps.
- Marketing Positioning Matrix
Find whether a campaign should educate, spark curiosity, build trust, or drive performance before choosing success metrics.
- MER 计算器
总收入 ÷ 总营销支出——在按创作者或渠道拆分前，快速看 DTC 的混合效率。
- ROAS 计算器
归因收入 ÷ 广告支出（同一统计窗口）——用你粘贴的数字算表现 ROAS。
- Robots.txt Checker for AI Crawlers
See whether GPTBot, ClaudeBot, PerplexityBot and Googlebot may read a page, which robots.txt line decides it, and whether llms.txt follows the format.
- Robots.txt Generator
Allow or block GPTBot, ClaudeBot, PerplexityBot, Googlebot and 22 more crawlers, keep private paths out, add sitemaps, then copy the file.
- UTM 链接生成器
为创作者帖子、联盟与多渠道活动生成带参 URL——可直接复制到简报。
- 保本 ROAS 助手
输入毛利率 %，查看保本所需的 ROAS——再在 OneLence 中验证哪些创作者真正跨过这条线。
- 创作者 ROI 计算器
粘贴单个创作者或活动的支出与归因收入—同一快照下的 ROI%、净额与 ROAS。
- 创作者预算拆分
按合作数量与可选测试预留拆分预算—规划用均分，非按 ROAS 实时控速。
- 扩大 / 保持 / 停止 测验
围绕单个创作者或活动的简短规则题—根据你的选择给出再投资倾向提示，而非实时数据。
- 活动简报生成器
填写简短表单并复制纯文本草稿给创作者或代理商—不保存、不同步。
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