Free decision tools
Find the weak point before another campaign review turns into a debate.
A curated set of tools for the moments before a campaign decision gets messy: diagnose the leak, set the campaign up clearly, then sanity-check the economics.
Marketing Decision Control Assessment
Diagnose whether your campaign reviews suffer from metric mismatch, signal ambiguity, decision delay, zombie campaigns, or trust gaps.
8
questions
5
decision leaks
1
Decision Map
Decision lens
Diagnose what the campaign should be judged by
Use these when the team needs to understand the decision leak, market context, or review rule before looking at another metric.
Marketing Decision Control Assessment
Diagnose whether your campaign reviews suffer from metric mismatch, signal ambiguity, decision delay, zombie campaigns, or trust gaps.
Start assessment →Marketing Positioning Matrix
Find whether a campaign should educate, spark curiosity, build trust, or drive performance before choosing success metrics.
Map campaign zone →Campaign Decision Rule Builder
Create a lightweight pre-launch review rule before the wrong metric takes over the campaign decision.
Build starter rule →Campaign evidence
Set up cleaner signals before launch
Use these before launch or review so the campaign has a clear role, source trail, threshold, and next-decision context.
Kampagnen-Brief-Generator
Kurzformular ausfüllen und einen Klartext-Brief für Creators oder Agenturen kopieren—nichts wird gespeichert.
Tool öffnen →UTM-Link-Builder
Getaggte URLs für Creator-Posts, Affiliates und Multi-Channel-Kampagnen—kopierfertig für Briefings.
Tool öffnen →Breakeven-ROAS-Hilfe
Bruttomarge % eingeben und die ROAS sehen, die du zum Break-even brauchst—dann prüfen, welche Creators die Hürde in OneLence schaffen.
Tool öffnen →All free tools
Every calculator and builder in one list, including the basic ones not featured above.
- Breakeven-ROAS-Hilfe
Bruttomarge % eingeben und die ROAS sehen, die du zum Break-even brauchst—dann prüfen, welche Creators die Hürde in OneLence schaffen.
- Campaign Decision Rule Builder
Create a lightweight pre-launch review rule before the wrong metric takes over the campaign decision.
- Creator-Budget-Split
Creator-Budget auf Partnerzahl und optionalen Test-Puffer verteilen—einfache Planungsrechnung, kein Live-Pacing nach ROAS.
- Creator-ROI-Rechner
Spend und attribuierten Umsatz für einen Creator oder eine Kampagne einfügen—ROI %, Netto vs. Spend und ROAS im gleichen Snapshot.
- Kampagnen-Brief-Generator
Kurzformular ausfüllen und einen Klartext-Brief für Creators oder Agenturen kopieren—nichts wird gespeichert.
- llms.txt Generator
Draft an llms.txt from your sitemap and pages in the llmstxt.org format, edit it, then copy or download the file.
- Marketing Decision Control Assessment
Diagnose whether your campaign reviews suffer from metric mismatch, signal ambiguity, decision delay, zombie campaigns, or trust gaps.
- Marketing Positioning Matrix
Find whether a campaign should educate, spark curiosity, build trust, or drive performance before choosing success metrics.
- MER-Rechner
Gesamtumsatz ÷ gesamtes Marketing-Budget—schneller Blended-Wert für DTC, bevor du nach Creator oder Kanal splittest.
- ROAS-Rechner
Attribuierter Umsatz ÷ Ad Spend im gleichen Fenster—klassische Performance-ROAS aus deinen Zahlen.
- Robots.txt Checker for AI Crawlers
See whether GPTBot, ClaudeBot, PerplexityBot and Googlebot may read a page, which robots.txt line decides it, and whether llms.txt follows the format.
- Robots.txt Generator
Allow or block GPTBot, ClaudeBot, PerplexityBot, Googlebot and 22 more crawlers, keep private paths out, add sitemaps, then copy the file.
- Scale-/Hold-/Stop-Quiz
Kurzer regelbasierter Check für einen Creator oder eine Kampagne—Reinvestitions-Tendenz aus deinen Antworten, nicht aus Live-Daten.
- UTM-Link-Builder
Getaggte URLs für Creator-Posts, Affiliates und Multi-Channel-Kampagnen—kopierfertig für Briefings.
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Ready for connected decisions?
Turn one-off tools into a decision system.
Use the free tools to clarify the question. Use OneLence when you need source-level evidence, decision memory, and repeatable scale / hold / stop calls.